Do I really loath digital marketing tools? Yes. All of them? No. I’m going to point out one fundamental flaw. Edward De Bono and Thinking as a Skill I do suggest looking up a couple of De Bono’s books ie Six Thinking Hats and Lateral Thinking. Before I came across this chap, I thought thinking just happens. I didn’t believe you could improve how you think. Now I think I was wrong (make of that what you will). De Bono promotes...
Read More
Contains: Should I respect AI? Things I dislike about AI (just some of them) It’s all in the prompt, Jim (spoiler, it isn’t) Content is King (and Queen) Conclusion Technology ebbs and flows. Sometimes we wave it goodbye (remember Google Wave) and sometimes we take it on because we see the clear benefit? Is AI useful? Damn right, it is! The medical advancements, the time saving for admin and coders are of value and a great deal more....
Read More
We work with a number of website designers and sadly not all of them are au fait with designing to make money. Not all websites are aimed at making money but when you do create a website for business be aware that although the site looks pretty it may not serve you in terms of creating leads, subscriptions or revenue. So, what should you know about website design for making money? “It Looks Great!” O’, so it looks pretty? Consider...
Read More
In today’s fast-paced digital landscape, businesses are constantly seeking innovative ways to connect with their audience. As we dive deeper into 2024, it’s time to re-evaluate and sharpen our digital marketing strategies. Here are some key trends and tips to keep your brand ahead of the curve: 🔍 Embrace AI and Automation Artificial Intelligence and automation are no longer just buzzwords—they’re essential tools for...
Read More
What do I mean? I mean the miracle systems promoted, usually by cold email, that offer limitless quality leads or instant high-performing traffic etc. You know what I mean. You’ve had these stupid-ignorant-con emails, haven’t you, eh? Snake Oil originated in America during the eighteenth century. I supposed a universal elixir that would cure all your ills, like a politician, only in liquid form. We are Programmed We are programmed...
Read More