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Well, we listen a lot. We listen to you. We find out about how you came to do what you do and what you want to achieve with your business, besides making a living.   Our Relationship When you do what you love doing you want to spend your time with like-minded people. So, you and I, we have to have a relationship that his honest and respectful. Goes without saying really but sometimes it’ not going to work. It’s happened with me twice...

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There are four essentials. A fair amount is going to depend on budget but if you understand these four things you are well ahead of the game, the dogs and your competitors.   First The Website This is the hub of what you do. Where you refer to your products or services. You control your website. Make sure you are the sole owner of the domain name. With that, if you fall out with a designer / developer or hosting company you can move...

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Podcasting Diary – Early Days

Podcasting Diary – Early Days


Posted By on Mar 9, 2020

Yes. I’m setting up a podcast for my business, Conversion Detectives. I thought it would be interesting to keep a diary of the journey. Isn’t everyone doing podcasts?   That reminds me of a line Peter Cook came up when another party guests said: ‘I’m writing a novel.’ Peter Cook replied: ‘Neither am I.’ God he was good wasn’t he?   Why a Podcast? Everyone is doing it. So is this jumping on a bandwagon that has been running for...

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Content Marketing Inspirations

Content Marketing Inspirations


Posted By on Mar 5, 2020

I love content marketing and I love seeing it done well. So, this post is about some of the places I visit online for inspiration and relaxations.   Bored Panda Wholesome content presented in an easy to read manner. Visit Bored Panda here    The Oatmeal by Matthew Inman A fantastically funny way to while away a few minutes. Wonderful ideas and beautifully drawn. Visit The Oatmeal here   Gapingvoid Bills itself as a ‘Culture Design...

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Google Analytics isn’t the only analytics package in the world. It is the most used. Because it is free and it easily ties into other services like Search Console and Ads.   Simple Analytics It is relatively easy to make sense of Google Analytics. IF you are new to it have a look at how your traffic is split by channel for example: organic, direct, referral and social, at it’s simplest. Of course, the more you dive in the more complex...

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