We work with a number of website designers and sadly not all of them are au fait with designing to make money. Not all websites are aimed at making money but when you do create a website for business be aware that although the site looks pretty it may not serve you in terms of creating leads, subscriptions or revenue. So, what should you know about website design for making money? “It Looks Great!” O’, so it looks pretty? Consider...
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In today’s fast-paced digital landscape, businesses are constantly seeking innovative ways to connect with their audience. As we dive deeper into 2024, it’s time to re-evaluate and sharpen our digital marketing strategies. Here are some key trends and tips to keep your brand ahead of the curve: 🔍 Embrace AI and Automation Artificial Intelligence and automation are no longer just buzzwords—they’re essential tools for...
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What do I mean? I mean the miracle systems promoted, usually by cold email, that offer limitless quality leads or instant high-performing traffic etc. You know what I mean. You’ve had these stupid-ignorant-con emails, haven’t you, eh? Snake Oil originated in America during the eighteenth century. I supposed a universal elixir that would cure all your ills, like a politician, only in liquid form. We are Programmed We are programmed...
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This chart is for a small client of mine. Based in London and not having much time we increased the traffic (and conversion) to her website with content only. Traffic Gain (%) in One Year: Organic Search: 95% Direct: 61% Organic Social: 139% What type of content? Because my client has limited time social posting is minimal. Longer form content was written by myself. How much content was created and what type? X (the former and for...
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From boom to inevitable burst… Part of the headline on a piece by the highly respected John Naughton. AI Bubble – Trigger Warning I’m not keen on many aspects of AI and marketing… this will become obvious as I approach this piece with cynicism, and experience and I hope, like you, to do the right thing, even at a cost. AI for Good AI for the medical world means improvements that save lives. For someone like a coder, it means...
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