Creativity


Here we go again. A view less shared. One that comes from thought and experience. Who are the digital marketing enemies? Digital Marketing is about testing. You test EVERYTHING and most important? Don’t follow. Nope, nein, non. We’re now going to look at the enemies of good digital marketing and give you an answer to ‘Well, what should I be doing?’ Some of our Enemies in Digital Marketing: Google The Guru The Marketing Model The...

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A lot of things are simple and pleasurable, that first sip of wine on a Saturday evening, a fresh breeze on a hot summer’s night and building a high converting business online. How do I grow my business online is a question we are asked often. That’s why we wrote this blog post.   Is it Simple to Create Business Online? The structure, the foundation and the channels for online business are simple. It’s the combination that is...

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Come all you digital marketing followers of fashion and think from a distance. What do I mean? I mean stop following, stop creating and accessing digital marketing campaigns in isolation.   Holistic Nature So, there you are planning another merciless content campaign, throw in some PPC advertising and a few emails and bingo! What do you have? Something everyone else has and that’s not ‘atmosphere.’ When you connect all the avenues...

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Onboard this Post: Creativity in 3 acts The Rule of 3 (best ignore that one) Is your middle boring?   That idiot is me I forget. I do try. But I forget. Opening any creative piece, a play, a video, a marketing campaign is quite easy. Closing is not hard. It’s easy too. What naturally happens next? Well, use that. Not satisfied. Use the opposite. There you go, you’re two parts on the way of three acts. The classic format for a play,...

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Make Your Business Different Not a compost heap literally, nope that would be a mite mad. You know, popping out to the compost heap for a chat about being more creative.   It’s a Metaphor you see… For your mind. We all have wonderful ideas then find they don’t fit. That’s a real b***er. William Faulkner, the writer said ‘Murder your darlings.’ That is kill off these wonderful ideas that don’t fit into your prose.   Wait! You don’t...

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