Just Optimisation in 5 Words Optimisation, erm Optimisation and Optimization Just add the Word I came across this post the other day on the Get Elastic site, 14 Ways to Optimise Your Ecommerce Marketing. It’s a very useful article and goes on to list the 14 tips. Now can you spot what they’ve done? SEO – Search Engine Optimization SMO – Social Media Optimization NFO – News Feed Optimization CRO – Conversion Rate Optimization WAO –...
Read MoreAbandon Shopping Cart in 5 Words: Progress, Steps, Link Back, Shipping So you have an e-commerce site and you’re making money. How much more revenue would you make if potential customers didn’t abandon the shopping cart? Abandon Hope and Basket Shopping cart abandonment is a science in itself. Experts talk about the ‘sales funnel’ which is the steps along the route to hitting the confirm button. One of the first items to address...
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