Amazing what crops up when you have a chat with a fellow marketeer. I was chatting to Rob Sayles this week, he mentioned the upcoming iOS 15 and how it could affect email marketing. iOS and Privacy We know about iOS 14 Privacy Report allowing users to opt out of being tracked. 95% of US apple users have chosen that option (source: shacknews.com). What does iOS 15 mean for email marketing? Two main things: Mail Privacy Protection...
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No. It really is that simple. Don’t rent email lists. Never buy a list. You don’t know where it has been. Nor is it going to be GDPR compliant as there is no ‘explicit’ consent from the recipients. Blacklisting If you were to use this list on your email platform (AWeber for example) of choice it is very likely to get you suspended from that platform. If you use it and send out from your own domain you are in danger of being...
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