CRO Writing Tips


I always wanted to do standup comedy*. I knew that I’d had to write my own funny stuff. In the process of that learning I took to writing sitcoms**.   I learnt stuff.   Every Writer is Their Own Medicine I still can’t find where I first read this sentence. But it accelerated my learning. I took it to mean a) no one else can teach you to write. b) Learn how to write for yourself. So, I keep a journal of what works for me. From the...

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CRO Writing Tips #2 – 6 Rules

CRO Writing Tips #2 – 6 Rules


Posted By on May 2, 2011

6 Rules in 6 Words: Metaphors, Length, Cut, Passive, Jargon, Barbarity   George Orwell Wrote classic novels and was a significant journalist. None of us will be able to write like him. I know I can’t write like him but I can learn to write better for Website visitors. If you are familiar with these rules you’ll be writing more effectively for your visitors and customers.   Read more about George Orwell’s 6 Writing Rules here.  ...

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