SEO v Conversion Rate Optimisation

SEO v Conversion Rate Optimisation

SEO v CRO in 5 Words: Cross-Over, Hand-in-Hand I’ve been using a fantastic new SEO Tool, Linkdex. It’s a Software as a Service for everyone. You don’t have to be a Search Engine Optimisation geek to get the most out of it. Why? Well for two main reasons. First it comes with a Task Manager and second it has an ‘SEO Assistant.   The SEO...

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Conversion Tools: ClickTale

Conversion Tools: ClickTale

Clicktale in 3 Words Video, Customer Experience ‘Actual Interactions’ There’s something slightly ‘barmy’ about the phrase ‘Actual Interactions.’ It appears on the ClickTale site as a description for the product. ClickTale is one of those tools that offers insight to various elements of your Website. The product records visitor sessions and...

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The Joy of Conversion Alerts

The Joy of Conversion Alerts

Conversion Alert in 5 Words Human, Thought, Red Wine, Oli Google Alerts Forever If you have a Google account you have a powerful tool called Alerts.  It’s very simple to set up and it can help you make sense of the Internet and your quest to learn and practice Conversion Rate Optimisation (CRO). 3 Way Conversion Joy We learn from other people, we want to...

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Page Load Time & Conversion

Page Load Time & Conversion

Page Load Time in 3 Words: Google, Frustration, Tools Site Speed Racers I remember being at a Google Retail Summit a couple of years ago and my over riding impression was the desire for search enquires to be instant. Almost every time a Google person did a search they’d comment on the time the search took. Over at the Google Conversion Room Blog Here’s a...

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Conversion Tools: KISSinsights

Conversion Tools: KISSinsights

KISSinsights in 5 Words Survey, Feedback, Simple, Useful, Insight What is it? It’s a simple survey tool. It’s so simple, so very simple because you ask one question. This makes you think. If I could ask only one question of my visitors what would it be?             KISSinsights Example How Simple, How Useful It’s as simple...

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Conversion Tools: foldtester.com

Conversion Tools: foldtester.com

Foldtester.com in 5 Words: Browser, fold, scrolling, seeing, clicking How Visitors See Your Site I came across this tool thanks to Conversion Rate Experts. In fact it was seeing a seminar from CRE that inspired me to start my own business focusing on the ever changing world of Websites. Foldtester.com allows you to see how your site is seen in browsers set for...

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