Conversion Tools: foldtester.com

Foldtester.com in 5 Words:

Browser, fold, scrolling, seeing, clicking

How Visitors See Your Site

I came across this tool thanks to Conversion Rate Experts. In fact it was seeing a seminar from CRE that inspired me to start my own business focusing on the ever changing world of Websites.

Foldtester.com allows you to see how your site is seen in browsers set for different resolutions (that is how big the browser window is). It’s very neat and very quick.

Enter your URL and see a colour coded overlay of what a visitor sees depending on the resolution of their browsers.

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How Useful is Foldtester?

I think it gives a very clear indication of when a visitor will have to scroll down you page and that’s not a bad thing. Most visitors are used to scrolling down the page and as long as the page looks like it continues you shouldn’t be losing a visitor because they think there is no more to the page.

If you like Foldtester.com then compare it’s use with a heat map solution, CrazyEgg and you will be able to tell how many visitors are clicking on elements ‘below the fold.’

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Visit the foldtester.com site here

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Jim & Sam

Conversion Detectives

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